Generative AI is usually a nice writing assistant — however synthetic intelligence won’t ever change a talented human copywriter.
When writing, is our purpose merely to create as a lot as we are able to on the quickest tempo doable? Is productiveness all that issues? Or can we really need to obtain one thing significant?
The web hasn’t been the identical since OpenAI launched its notorious chatbot in late 2022. Many view this as a optimistic shift, particularly in enterprise. Proponents of generative AI are continuously shouting from the rooftops about its capacity to “maximize effectivity.” By offloading the grunt work to robots, folks can give attention to extra vital tasks, they are saying.
Whereas some analysis could show that declare to be correct, right here’s the factor:
Good-quality written content material is definitely extremely essential. And so it shouldn’t be a activity we primarily delegate to a machine. And but, folks deal with writing as a way to an finish and a trivial activity to tick off their checklists shortly. Search engine marketing has turned content material creation into a contest of who can greatest trick the algorithm and generate probably the most visitors. And too usually, folks carelessly use ChatGPT to get forward in…
