From flopped gives to five-figure launches: What I realized the uncomfortable method
I’ve been creating digital merchandise since 2018.
My first merchandise had been on-line programs on platforms like Udemy, the place I barely made a couple of thousand {dollars}. Whereas I’m not notably happy with these preliminary programs, they had been an important step in my journey as a result of they allowed me to study rapidly with out many dangers.
Over the previous 5 years, I’ve labored with 1000’s of writers, creators, and entrepreneurs, and one mistake I see over and over is that they wait method too lengthy earlier than monetizing their data, experience, and concepts.
They suppose they want a much bigger viewers, extra views, costly instruments, or a groundbreaking thought.
However that’s not true.
The fantastic thing about digital merchandise is the liberty they create for you.
You’ll be able to actually create your first digital product in the present day, put it up on the market tomorrow, and obtain your first gross sales notification inside 24 hours.
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Through the years, I’ve created digital merchandise that ranged from a $7 problem to a $2,000+ group teaching program.
I’ve offered Notion databases, mini-courses, self-study applications, dwell cohorts, memberships — and something in between.
This implies I’ve made each mistake you’ll be able to think about.
So should you’re about to create your first (or subsequent) digital product — right here’s what I like to recommend you do and don’t do:
While you’re simply getting began, it’s tempting to create the final word course in your matter.
You need to pack every thing into your course in order that it’s filled with worth.
In the event you haven’t offered the rest earlier than, you would possibly discover it laborious to really cost in your data, so that you’re considering that the extra data you set into your course, the extra precious it will likely be.
However that’s not true.
