Time is cash in advertising, so why not use AI workflows to spice up productiveness? I spoke with a few of my colleagues at HubSpot, they usually say they’ve discovered workflows that maximize their productiveness, save time, and act as the right automated assistant.
When you‘re in search of workflows that make your work life simpler, you’ve come to the appropriate weblog.
However earlier than we get into their experiences, let’s dive into the advantages of AI workflow automation.
Advantages of Productive AI Workflow Automations
An enormous good thing about AI workflow automation is that it might probably act as an assistant to whom you delegate duties. My colleagues on the Advertising In opposition to the Grain podcast would agree.
“The factor I’ve realized about AI is that it really works finest once you deal with it like a collaborator and never only a software,” says the podcast‘s host, Kipp Bodnar. “It’s there that will help you get going. It sparks concepts, making beginning absolutely anything 100 occasions simpler.”
And it is as a result of AI can sift via and analyze knowledge a lot quicker and extra effectively than people, which brings me to my subsequent level: AI workflows can prevent hours doing repetitive duties. Our 2025 State of AI in Advertising report discovered that AI can save 1-3 hours of labor on duties like:
Media content material creation
Textual content-based content material creation, reminiscent of blogs and ebooks
Analysis
Brainstorming
So, what AI workflows are you able to undertake into your technique? Let’s dive in.
Productive AI Workflows Utilized by HubSpotters
1. Venture Assistant
You’ve got most likely heard of Construct-A-Bear, however have you ever heard of Construct-Your-Assistant? Okay, that joke was a bit of tacky, however the level is, you’ll be able to construct your personal AI undertaking assistant that may assist you work smarter and never tougher.
“A undertaking AI assistant is principally simply how you utilize ChatGPT, Claude, and Google for work,” he says. “It is principally creating, in ChatGPT, a selected undertaking for an final result you are attempting to realize inside a enterprise.”
For instance, as an example your objective…
