Final Up to date: January 31, 2025
Whether or not it’s a model promotion, video, information replace or perhaps a meme, visible content material guidelines the social media panorama. What has change into so necessary is successfully conveying your model on social media via pictures and video.
The visible face of your model is oftentimes the very first thing your viewers sees and presumably the one factor they bear in mind. It’s troublesome to reuse the identical picture throughout all social networks until you have got a free social media picture resizing software like Panorama.
Sprout Social’s very personal software is free to make use of to resize, crop and scale social media picture sizes. And together with our resizing software, we’ve offered all the particular dimensions and some fast suggestions that will help you resolve which picture most closely fits every place.
Earlier than we get into it, listed below are some further sources:
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Shortly create, set up, edit and publish belongings instantly from the Asset Library to ship on-brand, visually participating posts for any related social community.
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Social Media Picture Sizes by Community
These hyperlinks will make it simpler so that you can navigate to the particular social media picture sizes per community:
Fb Picture Sizes
With 2.96 billion month-to-month lively customers, Fb is the world’s largest social community. For that motive alone, it’s necessary to have engaging and interesting pictures which are optimized for the platform.
Keep in mind that completely different gadgets, whether or not it’s cell or desktop, render in a different way. Just remember to are selecting dimensions primarily based on the place you need nearly all of viewers to see your picture.
Be taught extra about Fb picture sizes
Get specs and suggestions for implementing the very best visible content material on Fb with these guides:
Fb Profile Image
Say cheese: your profile image represents you or your model on Fb. That is the spherical photograph that seems in your timeline layered over your cowl photograph. Your profile image will even seem while you submit to different partitions, touch upon posts or when your profile is searched.
Fb profile image picture pointers
Beneficial picture measurement: 320×320 pixels
Minimal file measurement: 180×60 pixels
Shows:
176×176 pixels (desktop)
196×196 pixels (smartphones)
36×36 pixels (most function telephones)
Beneficial file sort: JPG, PNG
Profile footage are cropped to a circle
Fb Enterprise Web page Profile Image
Fb modified its Profile picture for Enterprise Pages to seem to the left facet of the display. The brand new look helps Fb Enterprise Pages comply with an identical look as private accounts. Nevertheless, the size are the identical, however the photograph seems on the web page barely completely different.
Fb Enterprise Web page profile picture pointers
Beneficial picture measurement: 320×320 pixels
Minimal file measurement: 180×60 pixels
Shows:
176×176 pixels (desktop)
196×196 pixels (smartphones)
36×36 pixels (most function telephones)
Beneficial file sort: JPG, PNG
Profile footage are cropped to a circle
Fb Profile and Enterprise Web page Cowl Picture
Your Fb cowl photograph will solely seem in your Fb timeline, and it stretches throughout your entire display, which provides you extra freedom to decide on one thing artistic or complement your profile image. The place your profile image is likely to be a good selection for an image of you or a model brand, use this area to submit one thing that speaks extra towards you as a person or as a model.
Fb profile and Enterprise Web page cowl photograph picture pointers
Ratio: 16:9
Minimal required measurement: 400×150 pixels
Beneficial picture measurement: 851×315 pixels
Cellular show measurement: 640×360 pixels
Max file measurement: 100kb
Beneficial file sort: JPG, PNG
Notes:
The left facet of your cowl photograph can be lined by your profile image. On cell, it could possibly be 75% of your profile image will overlap into the duvet photograph.
Photos with a brand or textual content could also be finest as a PNG file
Enterprise Web page dimensions are precisely the identical as private accounts.
Fb Shared Picture
A shared picture is without doubt one of the most typical types of sharing on Fb. These pictures will all the time seem in your timeline, and ideally they may present up in most of your followers’ Information Feeds — although with the Fb algorithm figuring out which content material can be served, it’s unlikely that everybody will see your submit. The extra individuals have interaction along with your submit, the extra probably it’s that the remainder of your followers and their followers will see that exercise.
Fb shared picture pointers
Beneficial picture measurement: 1080×1350 pixels
Most file measurement: 8MB
Beneficial file sort: JPG, PNG, GIF
Seems in feed at a max width of 470 pixels (will scale to a max of 1:1)
Seems on web page at a max width of 504 pixels (will scale to a max of 1:1)
Sprout Pointers:
Identical as above, besides:
Max variety of pictures per submit: 10 in Sprout
Fb Shared Hyperlink
One other useful gizmo in your Fb belt is the power to share a hyperlink. It’s similar to posting a shared picture, however it offers you much more fields to work with. You may select to create a shared hyperlink with a small sq. picture to the left and textual content on the precise, or with a bigger rectangular picture on prime with textual content beneath.
Fb shared hyperlink picture pointers
Beneficial picture measurement: 1080×1350 pixels
Shows:
479×246 pixels (desktop)
320 pixel width (cell)
Minimal measurement: 200×200 pixels
Most file measurement: 8MB
Fb will scale pictures beneath the minimal dimensions. For higher outcomes, improve picture decision on the similar scale because the minimal measurement.
Fb Occasion Picture
Fb Occasions assist seize the eye of customers and reduce via the noise on Fb. Reminders are despatched to your viewers and having area with a good higher picture is necessary. Be sure you have the precise dimensions down for a Fb Occasion cowl photograph.
Fb Occasion picture pointers
Beneficial picture measurement: 1920×1005
Fb will scale all the way down to minimal dimensions: 400×150 pixels
Fb recommends for finest outcomes, select pictures which are 400×150 pixels.
Fb Fundraiser picture
Fb has added the power to create a fundraiser for charitable organizations or private causes. The quilt photograph for these fundraisers barely varies from a typical Fb cowl photograph, with a minimal measurement of 400×150. The very best expertise throughout many show sorts will come from the next decision picture, although.
In search of Fb advert sizes?
Fb advert formatting could be much more advanced than natural posts, so for extra pointers, try our full information to each Fb advert measurement!
Discover extra info on the picture sizes for Fb, go to the Fb Assist Heart.
Discover extra details about Sprout-supported information and sizes in our Assist Heart.
Twitter Picture Sizes
With 436 million month-to-month lively customers, Twitter is without doubt one of the social media networks that your prospects will most frequently use to debate your model.
X (fka Twitter) Profile Picture
Your X profile photograph is the primary picture that represents you or your model throughout the community. It’s going to be seen throughout the location in various locations by various individuals so be sure it’s of the best high quality. Right here’s the locations your profile photograph can be seen on the location.
In your web page: The most important show of your profile image is in your homepage and could be considered by your followers in addition to people who come across your web page.
In-stream: A smaller model of your profile image seems in a follower’s X stream each time you Put up or are Reposted.
Who to comply with: Your profile image can also be going to seem subsequent to a hyperlink to your web page within the “Who to comply with” field. That is positioned on to the precise of your X stream on desktop. Select a recognizable picture right here.
X (fka Twitter) profile photograph picture pointers
Beneficial picture measurement: 400×400 pixels
Most file measurement: 5MB
Picture sorts embody: JPG, GIF or PNG
X (fka Twitter) Header Picture
Your header photograph is the picture that spans the highest of your X profile web page. It’s fairly a bit bigger than your profile photograph so be sure to put it aside on the highest decision attainable. As a result of you have got extra room to be artistic with this image and it’ll probably be the very first thing your guests see, make it one thing fascinating.
X (fka Twitter) header picture pointers
Beneficial picture measurement: 1500×500 pixels
Most file measurement: 5MB
Beneficial file sort: JPG, GIF or PNG
X (fka Twitter) In-Stream Pictures and Shared Hyperlinks
X customers can connect pictures to any of their Posts. Relying on whether or not you’re attaching one or many pictures or sharing a hyperlink, the best way pictures crop and show in stream will differ barely.
Thankfully, in 2021, X made waves with #TwitterCropIsGone, eliminating the sometimes-unfavorable automated cropping for vertical pictures that had usually change into the topic of memes and in-jokes amongst customers of the platform. Extraordinarily vast or tall pictures with uncommon dimensions should still get cropped, however for many pictures in commonplace 4:3 or 16:9 dimensions, you received’t have to fret as a lot about centering topics round automated cropping.
The next are some finest practices to get an optimum outcome, and it’s also possible to preview the tip lead to Sprout’s Compose window earlier than you publish.
Beneficial sizes for pictures by sorts of Posts:
Beneficial picture sizes:
Minimal: 600×335 pixels
Panorama: 1024×512 pixels (minimal) and 1600×900 pixels (beneficial)
Sq.: 1080×1080 pixels
Portrait: 1080×1350 pixels
Beneficial side ratio: 16:9
Most file measurement:
5 MB for JPG, PNG
15 MB for GIFs
Most variety of pictures per submit: 4 pictures
Sprout Pointers:
Discover extra info on in-stream pictures on the X Assist Heart.
Discover extra details about Sprout-supported information and sizes in our Assist Heart.
Instagram Picture Sizes
Instagram is without doubt one of the hottest photo-sharing social networks. It’s the very best place to showcase your visible creativity, even down to creating a compelling grid out of the best way your pictures’ thumbnails show in sequence.
Instagram Profile Image
Instagram is predicated on visuals, which ought to be a sign of how necessary it’s to comply with these picture measurement pointers. Guarantee your profile picture is recognizable so customers can discover you even simpler via search or discover.
Instagram profile image picture pointers
Beneficial picture measurement: 110×110 pixels
Beneficial side ratio: 1:1, 4:5
Instagram Picture Dimension (Feed & Advert)
As a result of Instagram is all about sharing visible content material – each pictures and movies – that seem in your followers’ feeds, it’s necessary to make use of increased decision pictures. Whether or not you’re posting natively within the app, through desktop or via a social media administration software, these pointers beneath will assist you put your finest foot ahead.
Instagram photograph measurement (feed & advert) picture pointers
Beneficial picture measurement: 1080×1080 pixels or 1080×1350 pixels
Beneficial minimal width: 1080 pixels
Photos with a width between 320 and 1080 pixels can be saved on the unique decision so long as it matches the beneficial side ratio listed beneath
If pictures are a decrease decision, Instagram will enlarge to a width of 320 pixels
If pictures are the next decision, Instagram will shrink it to a width of 1080 pixels
Beneficial side ratio: 1.91:1 or 4:5
Photos can be cropped to suit a supported ratio
Most file measurement: 8MB
Beneficial file sort: JPG and PNG
Most variety of pictures per submit: 10 pictures
Sprout Pointers:
Instagram Picture Thumbnails
When somebody goes to your web page, they’ll be offered with all your content material organized in rows of thumbnails. These smaller renditions of your pictures and movies will develop when clicked and embody a spot for individuals to remark.
Instagram photograph thumbnails picture pointers
Thumbnails will seem at 161×201 pixels
Beneficial picture width: 1080 pixel
Feed side ratio: 4:5
Instagram Tales
Instagram Tales are a preferred supply of visuals on the app. There are each video and picture choices out there to publish. And whereas this function was initially meant to be ephemeral, it’s attainable to add your individual content material and construct a method round Tales engagement.
Instagram Story picture pointers
Beneficial decision: 1920×1080
Minimal decision: 150×150
Side ratio: 9:16
Sprout Pointers:
Identical as above, besides:
Side ratio: 4:5 to 1.91:1 for Story Photos revealed via Sprout
For these in search of extra information on Instagram advert sizes, together with video specs, try this information!
TikTok Picture Sizes
With 1 billion month-to-month lively customers, TikTok has grown significantly over the previous few years. With almost half its customers beneath the age of 30, TikTok is changing into the social platform for youthful goal audiences.
TikTok Profile Picture
All TikTok customers have the choice to add a profile picture to their accounts. That is the right alternative for companies to showcase their personalities via branding or to spotlight a selected marketing campaign.
TikTok profile picture pointers
Minimal picture measurement: 200×200 pixels
Beneficial file sort: JPG, GIF or PNG
In search of extra TikTok specs? Our At all times-Up-To-Date Video Specs information can reply these questions.
LinkedIn Picture Sizes
With greater than 1 billion members, LinkedIn is the world’s largest skilled community. The place different social networks could also be good drivers of visitors and prospects, LinkedIn is a superb place so that you can supply nice staff and to attach with different business leaders. We’ve outlined the suitable LinkedIn picture sizes so that you can use in your private profile or Enterprise Web page.
LinkedIn Private Profile Picture
LinkedIn began utilizing a brand new format for private profiles and saved the field brand with firm pages (extra on that beneath). Nevertheless, the non-public profile dimensions for LinkedIn could be very simple. That is the primary picture that represents you in your private profile. So anytime somebody takes a take a look at your profile for some fast information, that is the distinguished picture that represents you. It’s necessary to get the dimensions proper.
LinkedIn private profile picture pointers
Minimal picture measurement: 268×268 pixels
Beneficial picture measurement: 400×400 pixels
Most file measurement: 3MB
Beneficial file sort: JPG or PNG
LinkedIn Cowl Picture
LinkedIn’s background picture is a more moderen function on your private profile. It’s a little bit bit trickier to search out one thing that basically matches that area properly, however for those who get it proper, your profile will look nice.
LinkedIn cowl picture pointers
Beneficial picture measurement: 1584×396 pixels
Most file measurement: 8MB
Beneficial file sort: JPG or PNG
LinkedIn Firm Brand Picture
One of many two model logos that you ought to be importing to LinkedIn is the usual firm brand. That is the larger of the 2 and goes to indicate up proper subsequent to your model identify in your LinkedIn homepage. This picture additionally seems within the “Firms it’s possible you’ll wish to comply with” part. The extra engaging the photograph, the extra probably you’ll acquire followers.
LinkedIn Firm brand picture pointers
Minimal picture measurement: 268×268 pixels
Beneficial picture measurement: 400×400 pixels
Most file measurement: 3MB
Beneficial file sort: JPG or PNG
LinkedIn Firm Cowl Picture
In contrast to the non-public background picture, the corporate or commonplace enterprise background picture covers your entire prime of the web page. The picture seems a lot bigger than the non-public dimensions, giving companies a bit more room.
LinkedIn Firm cowl picture pointers
Beneficial picture measurement: 1128×191 pixels
Most file measurement: 3MB
Beneficial file sort: JPG or PNG
LinkedIn Put up Specs with a Shared Picture or Hyperlink
These sizes work finest for LinkedIn submit that share a photograph or a hyperlink with a picture to a weblog submit or article to your organization web page’s feed. Use these LinkedIn submit specs to assist information you as your take a look at completely different LinkedIn submit concepts and take a look at your outcomes.
LinkedIn shared picture submit spec pointers
Beneficial picture sizes for sq. pictures: 1080×1080 pixels
Beneficial picture sizes for portrait pictures: 1920×1080 pixels
LinkedIn shared hyperlink picture pointers
Beneficial picture measurement for hyperlinks: 1200×627 pixels, primarily based on cell scaling
Beneficial file sort: JPG or PNG
Sprout Pointers:
Identical as above, besides:
Most variety of pictures per submit: 9
Most picture measurement: 5MB
Supported file sorts: JPG, PNG, GIF (250 body restrict)
LinkedIn Life Tab – Predominant Picture & Firm Pictures
The Life tab on LinkedIn firm pages permits you to present a extra in-depth take a look at the each day expertise of your organization’s staff. At present, the 2 sorts of pictures you possibly can add listed below are the primary picture, which serves as a hero and spotlight to your web page, and the horizontal scrolling gallery of different firm pictures beneath.
LinkedIn Life tab picture pointers
Beneficial measurement for important picture: 1128×376
Beneficial measurement for firm pictures: 900×600
Beneficial file sort: JPG or PNG
The Life tab solely seems on the cell app, and never the cell internet model of LinkedIn, so actual show sizes will differ by gadget. Add the beneficial measurement for the very best expertise.
Discover extra info within the LinkedIn Assist Heart.
LinkedIn Carousel Adverts
A LinkedIn carousel is a slideshow-style submit that enables readers to “swipe” throughout slides and browse content material. This LinkedIn advert sort helps pictures for customers to swipe via. Posts can embody as much as 10 slides and every picture can have a hyperlink connected.
LinkedIn Carousel advert pointers
Suggest file measurement: 10MB
Max picture measurement: 4320×4320 pixels
Beneficial particular person picture measurement: 1080×1080
Beneficial particular person picture side ratio: 1:1
Beneficial picture sort: JPG, PNG, GIF (non-animated solely)
Pinterest Picture Sizes
Pinterest Profile Image
When organising your Pinterest account you have got the choice to take action utilizing Fb, Google or e-mail. In case you select Fb or Google, Pinterest will pull within the profile picture that you’ve set there.
In case you’re utilizing e-mail, or would like to make use of a unique photograph, you are able to do that too: simply add a sq. {photograph} (the bigger the higher) and Pinterest will resize it to suit. Like different social websites your profile image on Pinterest ought to be one thing intently tied to you or your model.
Pinterest profile image picture pointers
Beneficial picture measurement: 165×165 pixels
Most file measurement: 10MB
Beneficial picture sort: JPG and PNG
Pinterest Pin Sizes
When including a pin to your board, it’s necessary to keep in mind that Pinterest places a restrict on the width of the picture however not the size. This offers you the chance so as to add a photograph that’s sq. or one that can scale to be even taller. Simply bear in mind to be sure to’re creating giant pictures as a result of they add extra worth, not simply because you possibly can.
Pinterest Pin sizes picture pointers
Beneficial picture measurement: 735×1102 pixels
Beneficial ratio: 2:3
Beneficial file measurement: 20MB max
Beneficial file sort: JPG, PNG, GIF
Word: Bigger are resized to show at a width of 238 pixels with scaled peak in feeds.
Sprout Pointers:
Identical as above, besides:
Most variety of pictures per submit: 1
Most picture measurement: 10MB
Supported file sorts: JPG, PNG, GIF
Textual content Pointers
Title character rely: 100 characters max
Textbox character rely: 250 characters max
Pinterest Board Show
Creating boards is without doubt one of the most necessary issues that you are able to do on Pinterest. Not solely is it necessary to decide on a photograph that’s engaging to your viewers, it’s necessary to decide on one which’s related to that exact board.
Pinterest Board show picture pointers
Ultimate show: 222×150 pixels (giant thumbnail)
Ultimate show: 55×55 pixels (smaller thumbnail)
Discover extra info within the Pinterest Assist Heart.
YouTube Picture Sizes
YouTube has greater than 2.5 billion distinctive customers each month and is on the market on lots of of tens of millions of gadgets. Tens of millions of manufacturers have already realized that YouTube is a superb alternative to achieve their fan-base.
YouTube Channel Profile Picture
YouTube means that you can choose completely different profile picture borders, however the dimensions keep the identical. Guarantee your YouTube has a profile picture arrange earlier than you choose your border.
YouTube Channel profile picture pointers
Beneficial picture measurement: 800×800 pixels
Minimal picture measurement: 98×98 pixels
Most file measurement: 4MB
Beneficial picture information: PNG or GIF (no animations)
YouTube Channel Cowl Picture
Boost your YouTube channel with some “channel artwork.” When customers click on via your YouTube movies to your channel, some interesting pictures may entice them to remain in your web page longer and watch extra of your movies.
YouTube Channel cowl photograph picture pointers
Beneficial file measurement: 2560×1440 pixels
Minimal file measurement: 2048×1152 pixels
Protected space for cell and internet (with out textual content and brand cropping): 1546×423 pixels
Most file measurement: 6MB
Beneficial picture information: PNG or GIF
Throughout Completely different Gadgets
There are numerous completely different platforms and gadgets that customers can stream YouTube on so it’s necessary that you simply overview your artistic throughout gadgets and ensure that crucial components of your picture, comparable to textual content or logos, are displaying legibly within the “protected zone” famous above.
Discover extra info within the YouTube Assist Heart.
YouTube Video Uploads
Importing your content material to YouTube is the some of the necessary components of creating your presence on the location. Movies can inform viewers one thing about you as an individual, or it may exhibit one thing that what you are promoting may supply.
YouTube video pointers
Movies should keep a 16:9 side ratio. Smaller movies comparable to 4:3 can be pillarboxed to suit.
YouTube Shorts should keep a 9:16 side ratio and 1920×1080 pixels.
For extra on the specifics of YouTube video optimization, or to measurement video on every other social community, try our full information to social media video specs.
Google My Enterprise Picture Sizes
Google My Enterprise has change into a vital platform for companies with native, brick-and-mortar presences to achieve visibility and conduct their overview administration technique.
Sorts of Photos for Google My Enterprise
Brand: Your recognizable brand picture. Will not be out there for every type of companies–see Google pointers for extra element.
Cowl photograph: A photograph of what you are promoting that can usually be the primary one proven. Select a photograph that provides the very best general illustration of your place of job for this photograph.
Enterprise photograph: You should use your different enterprise pictures to spotlight completely different parts of what you are promoting or workplaces and assist exhibit what native visiting prospects ought to search for after they cease by.
For all three sorts of pictures, Google’s official pointers suggest the beneath specs for the very best look on the platform.
Google My Enterprise picture pointers
Beneficial decision: 720×720 pixels
Minimal decision: 250×250 pixels
File measurement most: 5 MB
Picture file sort: JPG or PNG
