Do you have got a trusted field of TikTok instruments? If not, it’s time to construct one.
TikTok is nearing 1 billion international energetic customers and is without doubt one of the fastest-growing social media apps we’ve seen. And there’s no signal of slowing down.
For you, which means extra alternatives to achieve your viewers. However with alternative comes competitors. Extra accounts similar to yours, besides with extra likes, feedback, and follows. You is likely to be asking your self, what have they got that I don’t? The reply could possibly be a strong TikTok creator device package.
With so many proficient creators publishing content material, you’ll need all the benefits you will get. So, we’ve compiled an inventory of 32 expert-approved TikTok instruments. We’ve bought you lined, from content material creation to advertising and marketing, promoting, analytics, and extra. Have a look beneath.
Bonus: Get a free TikTok Development Guidelines from well-known TikTok creator Tiffy Chen that reveals you tips on how to achieve 1.6 million followers with solely 3 studio lights and iMovie.
Greatest general TikTok device
1. Hootsuite
Hootsuite gives you with the instruments to utterly handle your general TikTok presence. Get entry to capabilities that allow you to:
Schedule your TikTok movies, serving to you create a extra constant posting cadence
Discover the very best posting instances so that you attain extra of your viewers
Get assist developing with content material concepts, discovering hashtags, and writing captions with OwlyWriter AI
Have interaction with feedback left by your viewers in a single dashboard
Entry real-time analytics to gauge your video efficiency
Monitor conversations being held round your model
Obtain precious insights from the platform’s algorithm
Who is that this for: Small to giant companies, companies, and creators trying to streamline their technique.
Pricing: $99/month (billed yearly) after a 30-day free trial.
My favourite characteristic: The intuitive dashboard that makes it straightforward to handle all of your total TikTok technique from one place.
#1 for TikTok advertising and marketing
Schedule TikToks, reply feedback, and exhibit your ends in stunning reviews. It’s really easy.
Begin free 30-day trial
TikTok creation instruments
2. TikTok Studio
TikTok Studio is a standalone cell app that TikTok launched to assist creators make even higher content material.
A lot of TikTok Studio’s options can be found within the common TikTok app, besides for added instruments like bulk importing, superior efficiency analytics, and improved content material administration capabilities.
Who is that this for: TikTok creators aged 18 and older.
Pricing: Free.
My favourite characteristic: TikTok Studio helps you focus in your content material creation with out getting drawn into the video feed. It’s good for creators trying to stand out and reap the benefits of real-time video creation.
3. CapCut
Supply: CapCut
CapCut is an all-in-one video enhancing app. It’s custom-made to ship in your TikTok wants and is provided with trending stickers and customized fonts. Oh, and the very best half? It’s utterly free.
CapCut is owned by the identical father or mother firm as TikTok. So far as TikTok viral instruments go, you already know it’s bought every thing you want. Take a look at the CapCut TikTok account for hacks.
Who is that this for: TikTok entrepreneurs and creators with primary video enhancing data.
Pricing: Free restricted plan with paid plans beginning at $9.99/month or $89.99/yr.
My favourite characteristic: AI-powered instruments that make it simpler to create extra content material whereas maintaining a tally of TikTok traits.
4. Canva
Supply: Canva
Canva is a graphic design device that gives templates and design property for quite a lot of completely different visible codecs — infographics, social media posts, and movies.
Video creators can both use a template to place collectively a very new video utilizing Canva’s inventory movies and different design components, or they’ll add their very own recorded video and improve it with Canva’s options.
Who is that this for: Video creators on a funds.
Pricing: Free restricted plan with paid plans beginning at $15/month.
My favourite characteristic: Canva has a direct integration with many social media platforms and scheduling instruments, providing you with the choice to schedule your TikTok movies immediately out of your video creation platform.
5. Splice
Supply: Splice
Splice is a video enhancing app that allows content material creators to edit their movies utilizing a cell app with an expert enhancing device really feel. Splice presents quite a lot of must-have capabilities, like pace changes, colour changers, subtitles, filters, and extra.
Who is that this for: Creators and influencers who need to edit on-the-go.
Pricing: Free restricted entry with premium entry for $9.99/week.
My favourite characteristic: Splice has a ton of instructional movies on its TikTok and YouTube channels to assist customers get much more out of the app’s options.
6. InVideo
Supply: InVideo
InVideo is a TikTok video enhancing device that gives entry to each an enhancing studio and an AI-powered video creator. This provides TikTokers extra flexibility with the sorts of movies they’ll create. Add your individual recorded video for edits whereas additionally utilizing the text-to-video AI to generate distinctive content material that engages your viewers.
Who is that this for: Manufacturers and creators who need to share AI-generated content material.
Pricing: Free restricted plan with paid plans beginning at $35/month.
My favourite characteristic: InVideo has collaboration options, enabling a number of folks on a advertising and marketing or artistic crew to edit a video at one time.
7. Adobe Rush
Supply: Adobe Premiere Rush
Adobe Premiere Rush is the primary third-party app that allows you to publish on to TikTok. Adobe created the app for all enhancing talent ranges and included options like pace ramping, filters, and transitions. Resulting from Rush’s recognition, there are a ton of video tutorials obtainable — together with ones on TikTok.
Who is that this for: Creators who use different instruments or property within the Adobe Suite.
Pricing: Paid entry begins at $9.99/month.
My favourite characteristic: The device has each desktop and cell apps obtainable, making it straightforward to edit it doesn’t matter what system you’re utilizing.
8. Zoomerang
Supply: Zoomerang
Zoomerang is a completely AI-powered video generator that has just a few completely different helpful options for TikTokers.
First, you should use the AI to generate scripts so that you can use as you file your individual movies. Or, you’ll be able to reap the benefits of their Video GPT characteristic, which is a text-to-video generator that permits you to enter a immediate and watch as a video is created to suit that immediate.
Who is that this for: One-man groups who want extra content material creation help.
Pricing: Paid entry begins at $9.99/month.
My favourite characteristic: The script generator is a good way to mix AI and human work collectively as you will get a script thought from the AI device, then edit it to suit your model wants.
9. Picsart
Supply: Picsart
Picsart is an AI-powered graphic design device that allows you to create extra than simply video content material. Benefit from this for all your social media administration wants. Benefit from enhancing options completely refined by synthetic intelligence.
Who is that this for: Entrepreneurs managing a number of social media platforms.
Pricing: Free restricted plan with paid plans beginning at $13/month.
My favourite characteristic: Take away backgrounds out of your movies to make use of them in additional distinctive and artistic methods.
10. Movavi
Supply: Movavi
Movavi is a desktop video enhancing device that may assist skilled creators make gorgeous TikTok content material to interact their viewers. This TikTok video editor is the right choice for manufacturers trying to stage up their content material creation.
Who is that this for: Manufacturers who need to make a splash on TikTok.
Pricing: $19.95/month for a month-to-month subscription that persistently will get new updates or $99.95 for lifetime entry that doesn’t get up to date past the bought model.
My favourite characteristic: The device has each desktop and cell apps obtainable, making it straightforward to edit it doesn’t matter what system you’re utilizing, whether or not you’re on android or iOS.
TikTok advertising and marketing instruments
11. Creator Market
Supply: TikTok Creator Market
TikTok Creator Market is a dashboard that TikTok created to make it straightforward for companies to search out creators to work with as a part of their influencer advertising and marketing methods.
Not solely can manufacturers simply seek for creators, they’ll additionally use this dashboard to watch and handle their total collaboration.
Who is that this for: Manufacturers with a heavy TikTok influencer advertising and marketing technique.
Pricing: Free.
My favourite characteristic: In-depth entry to every creator’s general video efficiency, serving to you gauge which influencers you need to work with.
12. Planable
Supply: Planable
Planable is a superb advertising and marketing device for planning out your TikTok content material prematurely. With a surprising and user-friendly visible content material calendar, you’ll be able to simply drag and drop content material concepts round till you’ve constructed a cohesive schedule you’re proud of.
Who is that this for: Manufacturers which have quite a lot of TikTok content material to plan round.
Pricing: Free restricted plan with paid plans beginning at $39/month.
My favourite characteristic: Content material labels that make it straightforward to prepare your content material by subject, video sort, and so forth.
13. CoSchedule
Supply: CoSchedule
CoSchedule is one other helpful planning device to your TikTok content material. One in all its key options is its AI-powered social calendar, making this top-of-the-line TikTok instruments for large manufacturers with quite a lot of content material to create and share throughout a number of platforms.
Entry useful TikTok for enterprise options like automation, thought technology, and planning.
Who is that this for: Massive manufacturers with quite a lot of content material to create and share.
Pricing: Restricted free plan with paid plans beginning at $29/month.
My favourite characteristic: Social calendar templates you’ll be able to reuse for straightforward content material planning.
14. Aspire.io
Supply: Aspire.io
Aspire.io is an influencer advertising and marketing platform that helps companies higher handle their influencer relationships. This device permits entrepreneurs to search out influencers that match their target market, run full-scale influencer advertising and marketing campaigns, monitor analytics and precisely gauge ROI, and extra.
Who is that this for: Manufacturers in search of an influencer administration device.
Pricing: Request a demo and discuss to the gross sales crew to find out pricing primarily based in your wants.
My favourite characteristic: Capabilities that make it straightforward to show influencer content material into compelling UGC adverts.
15. Influencity
Supply: Influencity
Influencity is one other influencer relationship administration platform. Use this device as your central hub for all issues influencer.
Discover creators to accomplice with primarily based on their viewers demographics, get correct information about every creator’s engagement fee and different key metrics, handle all the relationship from one dashboard, and create campaigns that drive outcomes.
Who is that this for: Manufacturers that need to work with extra influencers however don’t know tips on how to discover them.
Pricing: Paid entry begins at $398/month.
My favourite characteristic: Influencer relationship administration (IRM) dashboard that makes it straightforward to maintain relationships organized.
TikTok search engine optimisation instruments
16. Hootsuite’s TikTok search engine optimisation Software
Hootsuite’s free TikTok search engine optimisation device is an AI-based device that helps customers optimize their TikTok posts for search engine optimisation. Enter your fashion of voice, language, an outline of your video, and the key phrase you need to concentrate on, and let the search engine optimisation device generate an optimized caption good to your video.
Who is that this for: Creators in search of assist optimizing their video captions.
Pricing: Free.
My favourite characteristic: The fashion of voice dropdown, guaranteeing the caption generated all the time matches together with your model voice.
17. TikTok Key phrases
Supply: TikTok Key phrases
TikTok Key phrases is an search engine optimisation device that helps entrepreneurs discover the very best key phrases for his or her video content material. TikTok is commonly used as a search engine, so optimizing your content material round related search queries will be a good way to extend your content material’s attain.
With TikTok key phrases, you enter a subject into the search bar to see which key phrases have the best search quantity so you’ll be able to incorporate them into your caption and video subtitles.
Who is that this for: Entrepreneurs desirous to do extra key phrase analysis for his or her TikTok movies.
Pricing: Paid entry begins at $29.90/month.
My favourite characteristic: The power to entry long-tail key phrases that may allow you to attain an excellent wider viewers.
18. Key phrase Software
Supply: Key phrase Software
Key phrase Software is another choice for locating key phrases to make use of in your TikTok content material. This device makes use of TikTok autocomplete to search out fashionable search queries related to your subject.
Enter your subject, then watch as much more associated key phrases and their search quantity pop up.
Who is that this for: Entrepreneurs trying to rank increased in TikTok search outcomes.
Pricing: Paid entry begins at $89/month.
My favourite characteristic: See how aggressive every key phrase is so you already know your probabilities of rating.
19. TikTok Key phrase Insights
Supply: TikTok’s Key phrase Insights
TikTok’s Key phrase Insights is a TikTok-owned platform that allows you to see fashionable key phrases. Use it to search out each general trending subjects and traits inside your area of interest. Search in numerous areas, industries, and time frames to search out the very best traits to your content material.
Who is that this for: Entrepreneurs in search of traits to hop on.
Pricing: Free.
My favourite characteristic: Associated movies hyperlink that allows you to see what different creators have made utilizing every key phrase.
TikTok promoting instruments
20. TikTok Promote
When you’re trying to enhance current content material with a Creator or Enterprise profile, check out Promote. Promote is out there to all TikTok customers below Creator Instruments. This TikTok advert device can pump up your video views, web site clicks, and follower rely.
One of the best a part of TikTok Promote is how easy it’s to make use of and the way far your greenback can stretch. TikTok says that by Promote, “You possibly can attain as much as ~1000 views for as little as 10 {dollars}.”
Who is that this for: Creators trying to enhance their content material attain.
Pricing: Free device, however account to your promotion funds.
My favourite characteristic: How straightforward it’s to run a fast promotion while not having to arrange a full-blown marketing campaign.
21. BigSpy
Supply: BigSpy
BigSpy is an adverts spy device that allows you to discover your rivals’ adverts to get an thought of what their technique is, how their adverts are performing, and the way you may compete with your individual campaigns. Use this device to get inspiration to your model’s TIkTok adverts.
Who is that this for: Manufacturers simply beginning out with TikTok promoting.
Pricing: Paid entry begins at $9/month.
My favourite characteristic: Search by account to see particular rivals or by textual content within the advert caption to search out advertisers you could not find out about.
22. PiPiADS
Supply: PiPiADS
PiPiADS is one other adspy device that allows you to flick thru greater than 50 million TikTok adverts to search out out what sorts of campaigns your rivals and others in your business are operating. For any search, you’ll get each TikTok and Fb adverts information.
Who is that this for: Manufacturers promoting on each TikTok and Fb.
Pricing: Paid entry begins at $77/month.
My favourite characteristic: Estimated conversion information helps you to see how a lot advertisers have seemingly introduced in from their campaigns.
23. TikTok Advertisements Library
TikTok Advertisements Library is a TikTok-owned library that allows you to seek for adverts operating on the platform. Search by nation, advert sort, publish date, advertiser, or key phrase to browse obtainable adverts. Click on on every one to view the advert and extra information like attain, focusing on, and different parameters.
Who is that this for: Entrepreneurs in search of advert inspiration.
Pricing: Free.
My favourite characteristic: The power to see into an advert’s focusing on particulars, like location, age, and gender.
TikTok analytics instruments
24. Iconosquare
Supply: Iconosquare
Iconosquare is a social media analytics platform that helps entrepreneurs gauge how their social media technique is performing throughout all channels — TikTok included. Join your social platforms to your Iconosquare account to measure your attain, engagement, and different key metrics in a single dashboard.
Who is that this for: Manufacturers with a presence on a number of platforms who want a single space to watch efficiency.
Pricing: Paid entry begins at $39/month.
My favourite characteristic: An concepts part the place you’ll be able to brainstorm with their AI assistant to get new content material concepts.
25. Keyhole
Supply: Keyhole
Keyhole is one other analytics platform that allows you to measure your TikTok profile alongside another social media outlet your model could also be utilizing. Get information like follower development, engagement fee, aggressive benchmarking, and extra.
Who is that this for: Massive manufacturers with quite a lot of content material to measure.
Pricing: Ebook a demo and discuss to a gross sales rep to get customized pricing primarily based in your wants.
My favourite characteristic: The power to model reviews, making it straightforward to export and share together with your crew.
26. TikTok Analytics
TikTok’s built-in analytics is one other nice choice for gauging how your TikTok content material is doing. When you received’t get to measure it towards your different platforms, it’s a free and easy-to-access analytics device that provides you with a fast hen’s eye view of your efficiency.
Who is that this for: Entrepreneurs in search of a fast look at their TikTok efficiency.
Pricing: Free.
My favourite characteristic: It’s accessible proper inside your TikTok app so that you don’t even have to go away the app to examine in together with your analytics.
TikTok scheduling instruments
27. TikTok Scheduler
Supply: TikTok
TikTok has its personal built-in scheduler on the desktop platform that allows you to plan your content material forward of time with out having to depend on third-party instruments and integrations. Merely click on the add icon on the proper aspect of the highest navigation bar to add your video, add a caption, and schedule it for a later date.
Who is that this for: Entrepreneurs preferring to schedule content material natively — or who’re on a funds.
Pricing: Free.
My favourite characteristic: It’s accessible proper from the TikTok residence web page, making this an amazing choice for manufacturers who don’t need to use third-party instruments.
28. Later
Supply: Later
Later is another choice for publishing or scheduling your TikTok movies forward of time. Use this to search out the very best time to publish, average feedback you get in your video, add hashtags, and set parameters for every of your movies.
Who is that this for: Manufacturers that need information on optimum posting instances.
Pricing: Paid entry begins at $25/month.
My favourite characteristic: A customizable link-in-bio touchdown web page that allows you to ship your TikTok followers to varied pages out of your web site.
29. Social Champ
Supply: Social Champ
Social Champ is a TikTok scheduler that allows you to create a content material calendar stuffed with TikTok movies that can routinely publish at your designated date and time. Use the AI wizard to generate captions, add movies to your calendar, and put your TikTok technique on autopilot.
Who is that this for: Entrepreneurs trying to arrange their TikTok content material creation.
Pricing: Paid entry begins at $5/month.
My favourite characteristic: Bulk schedule movies to get quite a lot of content material organized without delay.
30. Sprout Social
Supply: Sprout Social
Sprout Social is a TikTok scheduling device that additionally comes with extra administration options like engagement and analytics. Join your TikTok to your Sprout Social account to start out including movies to your content material calendar so you’ll be able to handle your total on-line presence from one place.
Who is that this for: Massive manufacturers in search of a administration device for his or her total social media technique.
Pricing: Paid entry begins at $249/month.
My favourite characteristic: Approval workflows that allow you to collaborate together with your crew.
31. Buffer
Supply: Buffer
Buffer is one other TikTok scheduling app that makes it straightforward to queue up quite a lot of content material without delay, then watch it auto-publish with out you having to raise a finger. Different options that Buffer presents contains an AI thought generator, optimum posting instances, link-in-bio web page, and fast cross-posting capabilities.
Who is that this for: Creators on a funds.
Pricing: Free restricted plan with paid plans beginning at $6/month/platform.
My favourite characteristic: Cross-promotion capabilities to share your TikTok movies to Instagram Reels and YouTube Shorts.
32. Loomly
Supply: Loomly
Loomly has an easy-to-use TikTok scheduler that you should use as a solo marketer or together with your crew. Simply arrange approval workflows in order that anybody on the crew may also help with content material creation and publication, it doesn’t matter what their stage.
Loomly additionally makes it straightforward to set your cowl picture and tailor different TikTok settings when publishing your content material.
Who is that this for: Manufacturers with a number of crew members engaged on the TikTok technique.
Pricing: Paid entry begins at $42/month.
My favourite characteristic: The power to avoid wasting your high hashtags to simply entry and reuse time and again.
Prime 3 suggestions for utilizing TikTok instruments
Take advantage of out of your TikTok toolset. Use the following pointers to assist.
1. Construct the proper stack
Whereas some instruments provide a number of capabilities all-in-one (i.e., advertising and marketing, analytics, scheduling), others will be stacked collectively to work seamlessly in tandem. Discovering the proper mixture of instruments could make an enormous distinction within the effectivity and high quality of your TikTok technique.
For instance, Hootsuite may also help you with content material planning, scheduling, and analytics, whereas additionally providing an easy-to-use Canva integration for fast content material creation.
By combining these two instruments, you create a streamlined course of that not solely saves you time but in addition ensures consistency in your posts. A well-chosen tech stack can let you focus extra on content material high quality, whereas the instruments deal with the logistical aspect.
2. Persist with the proper device as soon as you discover it
Whereas it could take a while to buy round and check completely different instruments, as soon as you discover the proper match, sticking with it is going to prevent time and frustration in the long term.
Switching between completely different instruments each quarter can result in a disjointed workflow, create gaps in your technique, and lead to a steep studying curve every time you undertake one thing new.
By committing to 1 toolset, you’ll have the possibility to completely grasp its options and optimize it to your distinctive wants. It additionally permits you to monitor progress persistently and refine your method with out the distraction of regularly adapting to new platforms. Win-win!
3. Create processes
Create clear and repeatable processes that permit your instruments to work seamlessly collectively.
For instance, you’ll be able to create content material in Canva, add it on to Hootsuite for scheduling, after which ship it to your head of social for approval earlier than going dwell. This creates a clean workflow that minimizes errors, saves time, and makes collaboration simpler.
While you develop well-defined processes, you make sure that every a part of your TikTok content material creation is environment friendly and aligns together with your general social media technique, finally resulting in higher-quality posts and a stronger presence on the platform.
Develop your TikTok presence alongside your different social channels utilizing Hootsuite. From a single dashboard, you’ll be able to schedule and publish posts for the very best instances, interact your viewers, and measure efficiency. Attempt it free right now.
