As 2024 winds down, I’m feeling extremely grateful. To everybody who’s used Buffer this 12 months, shared suggestions, or cheered us on — thanks.
This 12 months was all about making Buffer work more durable for you, serving to you streamline your workflow, and unlocking extra prospects in your content material.
Right here’s a have a look at what’s new:
Welcome to the fediverse
This 12 months, Threads and Bluesky took the social media world by storm — and also you have been able to dive in. To maintain up, we added help for each platforms, making it simpler so that you can discover these new areas with out skipping a beat.
Whether or not you’re experimenting with Threads’ conversational fashion or Bluesky’s decentralized vibes, you’ve obtained the instruments to make an impression.
Enjoyable truth: Threads and Bluesky now account for about 10% of all posts scheduled by way of Buffer.
From concepts to execution
Obtained a content material thought? Now you may take all of it the way in which from “hmm, perhaps…” to “posted and thriving” with our new kanban-style board view. Set up your concepts, plan your technique, and monitor your progress — all in a method that is smart for you.
And also you’re already placing it to nice use! This 12 months alone, you created 982,105 content material concepts. That’s numerous creativity!
Private profiles, private wins
Social media isn’t only for companies — it’s for creators, freelancers, and anybody who likes to share. That’s why we added help for Instagram and Pinterest private profiles.
Now you may join your private profiles to Buffer, schedule reminders, and put up at simply the precise time. It’s all about making your artistic course of smoother and serving to you keep constant.
A smoother, quicker Buffer
We spent 2024 making Buffer extra intuitive and environment friendly, so you may spend much less time navigating and extra time creating.
Listed below are a couple of highlights:
Unified schedule view: See all of your scheduled posts throughout each channel in a single place. Filters and toggles make it straightforward to search out what you want—no extra limitless clicking.Improved record view: Set up and edit your posts in a clear, drag-and-drop interface that’s additionally accessible by keyboard or display screen reader.Duplicate posts immediately: Reuse your top-performing content material in simply a few clicks.Notes and tags: Add notes or tags to any put up — drafts, scheduled, or already despatched — to maintain issues organized.Create from anyplace: A brand new world button within the prime nav means you can begin a put up or thought anytime inspiration strikes.
Create good posts, each time
You’ve obtained extra methods to tailor your content material to every platform than ever earlier than.
Right here’s what we added:
20-image carousels for ThreadsLinkedIn first-comment schedulingAuto-publishing for Fb StoriesNotification publishing for Instagram, YouTube, and TikTokDrag and drop photos to reorder themSchedule longer tweets (for X Premium customers)Create and schedule AI photos with Apple IntelligenceSchedule threaded posts on MastodonSchedule TikTok photos
Thanks for serving to us develop
This 12 months, you shared 1,491 product concepts to our ideas board and forged 18,094 votes to assist form Buffer. All the pieces we inbuilt 2024 was designed that can assist you succeed.
As we glance to 2025, we’ve obtained massive plans to make Buffer even higher. Thanks for being a part of the journey — we couldn’t do that with out you.
What do you assume? Let’s preserve the dialog going! What’s been your favourite characteristic this 12 months? What’s nonetheless in your wishlist? Tell us within the feedback under or by dropping your concepts on our ideas board — we’d love to listen to from you.
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