Synthetic intelligence (AI) was essentially the most raised concern prior to now 12 months amongst asset supervisor respondents to the annual Index Business Affiliation (IIA) member survey. Sustainable investing, thematic investing, and customised funding, respectively, ranked as high of thoughts after AI amongst survey respondents.
General, the outcomes illustrate that the asset administration business in Europe and America is in transition, going through mounting ranges of complexity and a necessity for brand spanking new partnerships, new and extra specialised info sources, new expertise, and stronger ecosystems and alliances.
Background
4 years in the past, IIA started publishing a survey in partnership with our member companies and fielded with the help of Opinium Analysis. Annually, we interact with 300 chief funding officers, portfolio managers, and chief monetary officers throughout a variety of funding suppliers in the US and Europe to gauge how asset managers view progress towards present challenges and alternatives, and the important thing components shaping the longer-term evolution of the business.
After we began this endeavor in 2020, the objective was to verify index suppliers understood the long run wants of asset managers when it comes to environmental, social, and governance (ESG)- and sustainable-related indexes.
Primarily based on our learnings during the last three years and suggestions from our IIA members, we determined to broaden the 2024 survey past ESG- and sustainable-related questions. ESG and sustainable investing in fact stay central and materials to international buyers, however we wished to guarantee that our aperture was large sufficient to seize the total pallet of drivers and developments impacting our purchasers. I’m so glad we took this strategy as our findings revealed a a lot deeper set of challenges, alternatives, hopes, and considerations. What is evident from this 12 months’s outcomes is that business is going through rising complexities.
What Components Will Have Biggest Affect on Funding Efficiency?
We requested which components over the following 12 months would have the best affect on funding efficiency. Over the following 12 months, asset managers are extra keenly centered on macroeconomic points like rates of interest, inflation, and a possible financial slowdown than they’re elections and geopolitical occasions. Notably, 81% of US respondents prioritized rates of interest and inflation as crucial points.

We requested managers what developments they’ve been enthusiastic about essentially the most over the last 12 months. I used to be shocked by the substantial variety of respondents who ranked AI as their most raised concern, overtaking sustainable investing. Different technological points like tokenization and blockchain had been solely raised by roughly 10% of managers. Managers centered on thematic funding and customised merchandise after sustainable investing. Solely about 25% recognized crypto merchandise as a subject they’re discussing with their colleagues — about the identical proportion as these enthusiastic about easy methods to convey personal markets into their companies’ choices.
Generative AI: A Recreation Changer
One massive dividend from our resolution to increase the vary of subjects on this 12 months’s survey is the insights we gained round AI, and what it means within the eyes of asset managers.

ESG Exuberance Tempers
We revisited ESG and sustainable investing on this 12 months’s survey to see if the torrid tempo of development cited in prior years was persevering with. What we discovered is that whereas ESG continues to be an important a part of international asset managers’ technique, the excessive expectations for future development we noticed in prior years of the survey have tempered.

When considered over the four-year arc of the survey, survey respondent expectations for ESG portfolio implementation have come again to earth after the spike we noticed in 2022 and 2023, touchdown again down close to 2021 ranges. For us, this means not that ESG goes away, however relatively that it’s settling right into a extra reasonable long-term development curve. As soon as once more, environmental components (the “E” in ESG) proceed to be most on the radar of buyers relating to sustainability.
Non-public Markets: A Puzzle to Remedy
Non-public markets proceed to be an space of alternative for international asset managers but in addition an space of problem, in response to our survey. Whereas asset managers just like the idea of personal markets for funding alternative and diversification, they cited a number of challenges relating to implementation.

Issue integrating personal fairness into their funding lineup, liquidity considerations, and knowledge gaps had been cited as top-of-mind points. This isn’t stunning given the traditionally gradual tempo of the event of worldwide indexes which seize personal fairness market knowledge and efficiency.
Index Suppliers in Demand
Whereas our survey identified a number of classes that characterize vital challenges for our purchasers, it was encouraging to see that asset managers’ high 4 areas to associate with index suppliers are for sustainable investing, direct indexing, thematic investing, and customised funding options. The survey reveals that greater than half of respondents consider that index suppliers and the companies we provide will turn out to be extra vital to their success within the subsequent 12 months. Importantly, about 20% anticipate to make use of extra index suppliers within the subsequent 12 months.

It is a very high-level snapshot of our survey findings. I invite you to take a deeper dive into this 12 months’s outcomes. I welcome your suggestions and solutions for future analysis.