Kajabi is without doubt one of the most acknowledged on-line course builders. This complete, all-in-one platform gives varied instruments to assist on-line course builders create and promote programs in a single place. Nonetheless, customers persistently complain about its excessive pricing.
GetResponse, however, is best recognized for its e mail advertising and advertising automation options. Nonetheless, the platform additionally gives a web-based course builder in addition to a information monetization answer that enables specialists to promote their information by premium newsletters and membership websites.
GetResponse is, indisputably, cheaper than Kajabi. However can it actually substitute Kajabi? That’s the query we’ll reply on this article.
Overview of GetResponse vs Kajabi
GetResponse is a advertising automation platform. Our answer gives a number of advertising instruments, together with an e mail advertising software program instrument, an autoresponder, a touchdown web page builder, a web site builder, and conversion funnels.
Along with the advertising instrument, GetResponse gives a content material monetization platform. This platform helps creators monetize their experience by on-line programs, paid or premium newsletters, and membership web sites.
In the meantime, Kajabi is tailored to create and promote on-line programs. Subsequently, moreover the course creation instruments, it additionally comes with a couple of advertising instruments, resembling a gross sales funnel builder, a touchdown web page builder, a no-code web site builder, and a few automation. The purpose is to assist on-line course creators discover all of the instruments they should construct profitable on-line course companies.
Moreover course creation, Kajabi has additionally launched a couple of different creator-focused instruments. For instance, you possibly can construct and launch a podcast from the platform, create communities, present teaching providers, and make a premium membership web site.
Each GetResponse and Kajabi goal small to mid-sized companies, however their capabilities differ. So, let’s evaluate the important thing options subsequent.
Key options comparability
Right here is how the course-building and advertising options of those two platforms evaluate.
1. On-line course options
GetResponse is designed that can assist you construct and host easy on-line programs. Our AI-powered course creator helps you create interactive programs that includes textual content, audio, and video.
You can too combine interactive quizzes and assignments all through the course to check your pupil’s understanding. As soon as the scholars have accomplished the course (or handed your check), you possibly can situation them a certificates.
Our platform additionally helps group options like commenting and rankings. College students can share their suggestions, which you should use as social proof to market your on-line course.
Lastly, the GetResponse platform permits on-line course creators to create profiles exhibiting their experience and printed programs. These profiles are nice for enhancing discoverability. They permit extra potential college students to find out about you and your course.

GetResponse additionally affords a cell app to permit your college students to entry the programs and study whereas on the go.
Kajabi, however, is without doubt one of the greatest on-line course builders, so it has extra superior options for this specific function than GetResponse. For instance, it has extra superior gamification choices and video administration options.

When it comes to the course creation course of, Kajabi gives a good choice of templates to get you began. These templates are designed to assist anybody, together with newbies, construct their first on-line programs rapidly and simply.
You need to use the templates to create a mini-course and even a whole program with out doing any coding or designing.
However you don’t have to make use of the templates should you don’t need to. The platform additionally helps you to construct your individual course from scratch or import one from present supplies. It is a nice choice for any skilled or creator who prefers extra freedom and desires most customization choices.
Kajabi helps you to create two forms of programs:
Cohort-based on-line programs – These programs are constructed for group studying the place a number of college students study and progress collectively. It helps scheduled stay classes, calendar integrations, and group options like commenting.
Self-paced on-line programs – That is for particular person college students who need to study at their very own tempo. The course helps you to embody video content material and has stay rooms to work together with college students. It additionally helps group integration.
Each cohort-based and self-paced on-line programs help downloadable assets, so your college students can obtain studying supplies and entry them offline. You can too embody quizzes to evaluate your college students and situation certificates of completion.
One other beauty of Kajabi is the AI assistant. This instrument lowers the barrier to entry even additional by serving to you generate on-line course outlines based mostly in your description and title. It goes so far as creating modules and classes. And, in fact, you possibly can customise the recommended on-line course construction.
Kajabi gives a cell app, too, so your college students can study on the go.
2. E mail advertising options
That is the place GetResponse actually shines. Bear in mind, GetResponse is, at first, a advertising platform, with e mail advertising being one in every of its core choices.
As such, GetReponse’s e mail advertising capabilities are much more superior than Kajabi’s. Which means creators have countless potentialities for selling and advertising their on-line programs.
Moreover the essential e mail advertising options (like a drag-and-drop e mail builder, tons of professionally designed templates, and superior segmentation), our answer additionally helps A/B testing.
These cut up exams are beneficial for optimizing your e mail conversion charge campaigns. You’ll be able to A/B check your e mail topic line, call-to-action buttons, photos, and e mail layouts. A robust AI-enhanced A/B testing characteristic can also be within the works!
Moreover testing, we even have autoresponders, which is able to enable you join with, nurture, and convert potential college students on autopilot. Set the triggers you need and have the autoresponder ship a related e mail to the consumer once they’re most engaged.
Lastly, GetResponse provides you insightful analytics into the efficiency of your e mail campaigns. This could enable you monitor what campaigns resonate along with your college students and the place some enhancements are needed.
Kajabi does have an e mail advertising instrument, however its capabilities are pretty restricted. Actually, one of many main complaints from customers is that their e mail capabilities are very lackluster.

Supply
Nonetheless, they’ve a visible e mail editor that’s fairly straightforward to work with and a wide variety of templates. The instrument additionally helps some primary automation options, like deploying triggered emails based mostly on buyer conduct.
The platform additionally doesn’t present essentially the most detailed analytics. Fortunately, it integrates with a number of e mail advertising instruments, together with GetResponse.
3. Buyer relationship administration (CRM) options
GetResponse outperforms Kajabi as soon as extra with regards to customized relationship administration.
GetResponse affords extra superior CRM options that combine straight with our e mail advertising and advertising automation options. Our answer affords highly effective contact administration, which might help with segmentation and personalizing interactions.
As well as, there’s a lead-scoring characteristic that you should use to boost your lead-generation efforts by figuring out which potential prospects or college students are virtually able to convert. This allows you to deal with leads more than likely to purchase your course as you nurture the remainder.
Kajabi’s CRM options supply important instruments for managing pupil relationships and gross sales. Since on-line programs and digital merchandise are Kajabi’s major choices, the CRM instruments are particularly designed for these.
It helps you to tag, filter, and phase your contact checklist based mostly on particular standards. You can too automate some key interactions along with your college students to remain in contact all through their studying journey.
4. Pricing and plans
Each GetResponse and Kajabi have completely different pricing tiers for various consumer limits and options. However all issues thought of, GetResponse is the extra reasonably priced of the 2.
GetResponse’s content material monetization platform begins at $48.30 per 30 days. This provides you entry to the course creator, the place you possibly can construct limitless programs! You’ll additionally achieve limitless entry to our advertising options, together with e mail advertising, autoresponders, touchdown web page and web site builders, and advertising automation.
The plan has no transaction charges, plus you get 24/7 stay chat help. It helps as much as 500 lively college students. The worth will increase with the variety of college students.

Kajabi’s primary plan, Kickstarter, begins at $55 per 30 days. This plan limits you to just one product (i.e., only one course) and 250 contacts (so 250 college students). The plan additionally helps a most of fifty touchdown pages, 1250 advertising emails, and only one web site. It does have a 0% transaction payment, although.
For extra capabilities, you’ll have to spend at the least $119. That permits you to host three merchandise, have 10,000 contacts, and get limitless touchdown pages and advertising emails.

Word that the quoted costs above are for annual plans. Each platforms will cost extra should you go along with a month-to-month subscription. Each of them additionally present a free trial.
Assist and coaching
GetResponse gives 24/7 stay help. The platform additionally has a tone of academic assets, together with webinars and on-line documentation.
You’ll discover GetResponse’s help and coaching supplies particularly helpful with regards to e mail advertising and advertising automation. However we’re additionally engaged on constructing extra studying assets for on-line course creation and general content material monetization.
Kajabi, however, has loads of academic assets for creating on-line programs and constructing advertising funnels. They supply cellphone help in addition to webinars and on-line documentation.
Nonetheless, the 24/7 help choice is simply obtainable for customers on the Progress plan, which prices $159 month-to-month.
Integrations and API
Each GetResponse and Kajabi help a spread of integrations that can assist you get essentially the most out of those platforms.
For instance, they combine with Stripe and PayPal for a seamless fee gateway. You can too simply set each one-time and recurring funds relying on the product you’re promoting.
GetResponse additionally integrates with third-party software program like Fb Leads advertisements, Google Adverts, ZeroBounce, and so on.
Kajabi doesn’t help as many integrations as GetResponse, but it surely does join with Xero and Quickbooks to assist along with your accounting. It additionally integrates with Meta Pixel, Zapier, and Google Tag Supervisor.
For the API, the GetResponse API is extra superior, with options for customized integrations and automation. In the meantime, Kajabi’s API is pretty restricted however ok to help integrations with third-party instruments.
Critiques and rankings
What do customers should say about these two platforms?
Effectively, each platforms have a G2 ranking of 4.3 out of 5 stars. Customers reward GetResponse for its highly effective, easy-to-use e mail advertising and advertising automation instruments, whereas Kajabi is praised for its gross sales funnel constructing and course creation options.
When it comes to complaints, many of the points reported by GetResponse customers are across the studying curve and some restricted options for stuff like group collaboration on emails.
In the meantime, Kajabi’s complaints revolve round its steep pricing, restricted customizations, and poor buyer help.
Kajabi vs GetResponse: Choosing the proper platform
So there you will have it. Which one is best for you, Kajabi or GetResponse?
Kajabi is a good choice for course creators or companies that desire a devoted on-line course platform with options for each course creation and gross sales funnel constructing. You’ll additionally want funds as a result of the platform is sort of costly.
GetResponse is the higher alternative for each massive and small companies in addition to course creators who want superior e mail advertising and advertising automation options alongside their course-building platform. The answer provides you a good course builder to create easy on-line programs and superior advertising instruments that can assist you promote these programs and construct a profitable on-line enterprise.
That stated, each platforms supply free trials, so be at liberty to check them out and establish the fitting answer for you.