MAICON brings collectively prime visionaries and consultants within the subject of AI throughout a three-day convention full of actionable periods and networking occasions—all to place you because the change agent your group (and profession) wants. On this ongoing speaker sequence, we’re that includes these extraordinary leaders, with forward-looking predictions, actionable ideas you need to use in the present day, and a preview of their MAICON 2025 periods.
Jen Leonard is the Founder & Principal of Artistic Attorneys, an organization that develops academic content material for leaders in authorized who form artistic options that reply to vary.
Earlier than launching her agency, Jen spent a decade practising regulation, first as a regulation agency litigator, then as Chief of Workers to the Metropolis of Philadelphia Legislation Division. She later returned to her alma mater, Penn Carey Legislation, the place she grew to become its first Chief Innovation Officer and taught programs,together with Design Considering for Attorneys, Legislation Agency Enterprise Fashions, and Generative AI in Legislation Follow.
“Legislation is an business that may be very gradual to vary,” she defined. “I stored seeing this large hole between the tempo of technological and societal change and the way authorized professionals had been adapting.”
In 2023, she left academia to determine Artistic Attorneys, initially serving to companies and authorized departments construct revolutionary cultures and navigate volatility via frameworks like design considering. The rise of generative AI rapidly expanded that mission, revealing simply how profoundly expertise is reshaping the career.
“I took the prospect to dive deep into understanding the expertise, the enterprise implications, moral issues, and strategic alternatives for authorized organizations,” she says. “I’m excited that an surprising disruptive pressure is creating incentives that merely did not exist earlier than to enhance authorized training, consumer companies, and entry to justice.”
At MAICON 2025, Jen will share how authorized frameworks are evolving and what firms can do to remain forward of those modifications.
Session Preview: Flip Authorized Skill into Strategic Benefit
Jen will be part of Bridget McCormack, President & CEO of the American Arbitration Affiliation–Worldwide Centre for Dispute Decision® (AAA-ICDR®), for a dynamic hearth chat on the fast-changing authorized panorama with AI.
Collectively, these authorized leaders will discover each the challenges and alternatives that AI presents for manufacturers that depend on content material and mental property. Anticipate candid insights into urgent questions like: Who owns AI-generated content material?
“One thing as fast-moving as AI creates great alternatives for creators,” Jen says. “It additionally raises plenty of authorized murkiness as a result of legal guidelines merely don’t transfer rapidly sufficient to maintain up.”
Throughout their session, Jen and Bridget will present:
A map of the present authorized panorama governing IP vulnerabilities
Solutions to why authorized infrastructures are buckling below the tempo of change and the convergence of coverage and politics
A framework for growing content material because the authorized world continues wrestling with big-picture questions governing mental property, so you possibly can proceed harnessing alternative whereas avoiding authorized threat
Steering on constructing proactive insurance policies that may shield your artistic property
Lesson(s) Realized: Reframe AI from Workhorse to Strategist
For a lot of legal professionals, AI’s preliminary enchantment is enhancing effectivity, utilizing it to draft a contract clause or a bit of a short. However as Jen factors out, that utility comes with dangers, just like the hallucination of case citations – each lawyer’s nightmare.
“However what they don’t absolutely perceive but is how magical it may be once they use it as a artistic thought associate and strategist,” she explains.
In spite of everything, shoppers aren’t in search of a superb contract clause or temporary; they’re paying for outcomes that advance their enterprise objectives.
“So, by zooming out and leveraging AI to consider these extra strategic goals, their shoppers can really unlock extra alternative than by attempting to do the issues they’re already utilizing their discrete skills-based coaching to do,” Jen stated.
Backside line: There’s far better alternative with AI than merely automating duties.
Wanting Forward: AI Skepticism is Fading
Jen predicts that the skepticism surrounding AI will start to fade, liberating up time and vitality to concentrate on “beforehand unimaginable outcomes utilizing AI.”
That stated, she famous that many are on the beginning line of their AI journey.
“I feel AI literacy will nonetheless be paramount within the quick time period,” she says. “Within the small enterprise enviornment, you’ll begin to see an actual separation between the businesses which can be actually maximizing what they’ll do with this expertise, whether or not they’re AI-native or AI-emergent.
“Those that have simply not stored tempo and can very a lot begin to fall behind.”
Hyperlinks We Like
AI and the Way forward for Legislation Podcast
AI and the Way forward for Legislation is your important podcast for understanding how synthetic intelligence is revolutionizing the authorized business. Hosted by each Jen Leonard and Bridget McCormack, every episode delves into cutting-edge applied sciences, traits, and techniques, offering invaluable insights for authorized professionals, tech lovers, and anybody inquisitive about the way forward for regulation.
Bonus: Jen and Bridget shall be dropping episodes all through the autumn season that immediately relate to their dialogue at MAICON. Tune in to get a preview of their considering and are available to their session ready with questions!
Constructing a Legislation Agency AI Technique
Developed in collaboration with Jen’s firm, Artistic Attorneys, this program leverages the American Arbitration Affiliation’s (AAA®) AI transformation journey as a real-world case examine, providing contributors the instruments and insights wanted to drive innovation, improve effectivity, higher serve shoppers, and keep aggressive in a quickly evolving business.
Quick-Tracked: Emergent Points within the Authorized Career (Practising Legislation Institute)
With Jen as your host, this podcast options main thinkers from the judiciary, authorized academia, regulation companies, company authorized, various dispute decision, authorized operations, and extra. As a result of the panorama is altering so rapidly, Jen’s potential to succeed in authorized professionals via the Practising Legislation Institute’s huge community is particularly highly effective.
Jen’s Session at MAICON
AI, IP, Alternative: Navigate Authorized Change to Gas Innovation
As generative AI quickly transforms industries, the authorized frameworks surrounding mental property are evolving simply as rapidly—introducing each new challenges and important alternatives for organizations that depend on content material, branding, and inventive property. On this dynamic hearth chat, Bridget McCormack, President & CEO of the American Arbitration Affiliation, joins authorized innovation strategist Jen Leonard to discover how companies can navigate the shifting mental property panorama whereas leveraging AI’s potential for innovation.
Leonard and McCormack will unpack the newest authorized and regulatory developments tied to generative AI and IP, together with landmark courtroom circumstances, legislative actions, and rising greatest practices. Drawing on Bridget’s management on the AAA, they’ll study how organizations can reply to those modifications—not simply to stay compliant, however to rethink operations and emerge stronger in an AI-driven world.
Advertising and marketing professionals, like their authorized and enterprise counterparts, should now grapple with advanced questions:
Who owns content material generated by AI?
How can firms shield model identification when AI fashions can mimic established kinds and voices?
And what proactive methods can mitigate threat whereas unlocking artistic potential?
This session affords actionable insights for turning authorized ambiguity into strategic benefit—whether or not you are main a model, growing advertising and marketing campaigns, or constructing AI-powered options.
Hold Up with Jen (and AI)
The dialog doesn’t finish at MAICON. Sustain with Jen as she continues exploring how regulation, innovation, and AI intersect:
E-mail Jen your questions on her MAICON session.
Be a part of Us at MAICON 2025
Advertising and marketing Synthetic Intelligence Convention (MAICON) was created for advertising and marketing leaders and practitioners in search of to drive the following frontier of digital advertising and marketing transformation inside their organizations.
We’re excited to host our fifth annual MAICON—Advertising and marketing AI Convention—at this pivotal level for our business. Be a part of us from October 14 to 16, 2025, in Cleveland, Ohio, and use the particular code SPEAKERSERIES100 at checkout to obtain $100 off your registration!