
It’s time to interrupt up with social and deal with methods you truly take pleasure in.
Early in my entrepreneurial journey, I targeted nearly totally on social media to market my enterprise. On the time, I believed it might be a simple solution to get my message out and appeal to shoppers.
Boy, was I unsuitable!
Whereas creating Instagram posts, tales, and IGTV movies (Reels weren’t a factor but) was comparatively straightforward, they didn’t result in consults or shoppers.
And I wasted my treasured time creating content material for a advertising channel that simply wasn’t fitted to me. I like to inform tales and may be long-winded, so short-form content material is difficult for me to create.
This false impression that social media is a simple solution to develop your small business has repeated itself within the girls I’ve coached.
Sometimes, most need to attempt social media till they notice it’s not doing something for them. Social platforms are oversaturated; you need to depend on the algorithm to point out your content material to your followers, and it’s onerous to face out amongst a sea {of professional} creators.