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Being Actually FIRE Is Horrible For Entrepreneurship, However That is OK

September 29, 2025
in Personal Finance
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Home Personal Finance


In 2020, in the course of the coronary heart of the COVID pandemic, I bear in mind listening to a FIRE-focused podcast hosted by two individuals who claimed to be financially impartial and retired early. Although it’s been over 16 years since I first began writing about FIRE, the subject nonetheless fascinates me. The journey towards monetary independence is filled with twists and turns, and folks’s real-life experiences are all the time insightful.

However one explicit episode caught me off guard. The 2 hosts—who constructed their complete model on the thought of by no means needing to work once more—requested listeners for monetary assist to maintain their podcast operating. Quickly after, I noticed an e-mail making the identical plea.

I bear in mind considering, Wait a minute. If these people are actually FIRE, why would they should ask for cash to maintain a ardour mission alive? Simply fund it themselves!

I wasn’t judging the necessity for donations itself. Inventive tasks price money and time, and compensation is deserved. However the ask didn’t match the premise. In the event that they have been genuinely financially impartial, absolutely they might afford just a few thousand {dollars} a 12 months to maintain their very own present, particularly one which was meant to showcase the liberty FIRE gives.

How A lot Does a Podcast Actually Value To Produce?

I’ve the Monetary Samurai podcast (Apple, Spotify), so I do know precisely what goes into manufacturing. A decently produced, professional-sounding episode doesn’t have to interrupt the financial institution. Modifying an hour-long episode may cost wherever from $100 to $600 most relying on the extent of polish and sound add-ons.

My greatest expense is time. Recording, enhancing, and importing a 45-minute present can simply devour 4 to 5 hours.

For somebody like me—who, together with my spouse, tries to restrict inventive work to about 15 hours per week—that’s a major chunk of time for one thing that isn’t mission-critical. I’d relatively spend that point writing, hanging out with my children, or taking part in tennis for train.

Not FIRE, However An Entrepreneur As an alternative

Given the manageable prices and the truth that FIRE is meant to imply “work is optionally available,” it struck me as odd that these podcasters have been asking for monetary assist. The extra I thought of it, the extra I suspected that possibly they weren’t really financially impartial.

Possibly they have been merely entrepreneurs operating a small enterprise, fearful about declining income and greedy for tactics to maintain the lights on. In any case, they’ve by no means shared their internet price or passive earnings figures.

As somebody who helped kickstart the modern-day FIRE motion in 2009, I typically hear a standard criticism: some FIRE influencers haven’t actually “retired,” they’ve merely traded a day job for entrepreneurship. There’s loads of smoke and mirrors attributable to an absence of transparency.

I completely get it.

Podcasts don’t file themselves and articles don’t magically seem in a single day. I simply mentioned I spend about 15 hours per week writing, enhancing, and responding on Monetary Samurai. To acknowledge this dynamic, I even wrote a put up about being a pretend retiree for 10+ years, to hold a lantern on the state of affairs. So for the podcasters to ask cash from their viewers helps buttress this criticism.

For me, I really like writing, connecting, and studying about private finance. After working 60+ hours per week for 13 years in banking, there’s no means I might simply sit round taking part in golf or tennis all day in retirement. I want to remain productive and mentally stimulated for a two-to-three hours a day.

Alongside the best way, Monetary Samurai generates supplemental earnings, which helps maintain our secure withdrawal price low, and each my spouse and me comfortably out of Company America.

To not monetize my ardour can be fully irrational. Nevertheless, I might relatively not ask my readers for donations. A share or a evaluate of my podcast or books suffice.

FIRE Will Make You a Horrible Entrepreneur

Though I finished listening commonly after that episode, the present carried on. A few 12 months later, one of many hosts left – presumably to pursue higher alternatives together with his time. The remaining host stored grinding, and at present the podcast is prospering. I’d wager it now generates a minimum of $150,000 in internet earnings.

And that’s precisely the purpose. If you’re not actually FIRE—once you nonetheless want or strongly need more cash—you hustle. You create. You innovate. You do every part doable to maintain the income flowing. You even ask your viewers for donations throughout a world pandemic, whereas they’re additionally hurting, if that’s what it takes.

The starvation to outlive and develop is what fuels entrepreneurship. However when you’ve already reached a stage of passive earnings that comfortably covers your dwelling bills, that starvation fades. With out that strain, you may not push as laborious. You would possibly even, gasp, change into a horrible entrepreneur.

Listed here are among the issues I might do to earn more money:

Create a YouTube or TikTok channel

Rent a crew of writers to publish extra articles and drive extra visitors

Deliver on a salesman to safe extra promoting partnerships

Grow to be a paid speaker at conferences after writing two nationwide bestsellers about cash

Publish one or two podcast episodes every week, as a substitute one one each three weeks or so

Spend a minimum of an hour a day posting on social media to spice up engagement and visitors

Pitch TV producers on exhibits, like my thought Love Is Cash

The factor is, I simply can’t be bothered, which is why I’ve stored my cadence since 2009. I didn’t depart a job to create one other one in FIRE. Managing folks and continually promoting your self is exhausting. If you wish to subscribe to my publication and browse Monetary Samurai. Nice! If not, additionally nice!

I’ve discovered a candy spot – creating and interacting between 6 am – 7:30 am, then once more from 9 pm – 10 pm – the place I really feel essentially the most fulfilled and completely satisfied. Something a lot past 20 hours begins to really feel like a J O B.

I respect the grindcore hustle, however I merely don’t have the identical drive at my age. Monetary independence has sapped my entrepreneurial edge.

But when I used to be determined for cash for no matter motive, hell yeah I might check out these new initiatives! I am not too proud to work a minimal wage service job to offer for my household. I am going to do no matter it takes to make sure they’re safe.

The Enthusiasm to Grind Naturally Fades

When you’ve reached the Minimal Funding Threshold the place work turns into optionally available, the joys of going above and past at a day job begins to wane. Coming in early or staying late feels pointless. Conferences get skipped, after-work drinks declined, and weekend boondoggles changed with household time. Even that once-exciting enterprise journey to New York loses its shine.

For entrepreneurs, the drop in motivation will be even steeper. In contrast to staff, there’s no boss dictating the day. It’s important to be a relentless self-starter whereas sporting each hat—creator, marketer, accountant, PR rep, and enterprise growth lead. Forcing your self to construct and develop a enterprise when you have already got sufficient passive earnings is a tall order.

When My Need to Earn Returned

My drive to earn spiked twice not too long ago: when my daughter was born in December 2019 and after shopping for a brand new home in 2023.

Lockdowns made entrepreneurship from dwelling a logical focus. If the federal government was going to remove my freedom, I certain as hell was going to profit from being on-line! Then the home buy reduce my passive earnings sufficient to reignite the urge to rebuild it.

However after two robust years of inventory market good points and a rebound in San Francisco dwelling costs, I’m again to sleeping in and caring much less about income optimization. Our funds now rely much more on market efficiency than on entrepreneurial earnings. Sustaining the suitable asset allocation issues greater than squeezing out additional enterprise earnings. Go bull market!

This lull is precisely why mother and father ought to by no means give their children cash for nothing. If they need spending energy, they should earn it. Irrespective of how rich we change into, displaying a minimum of a baseline stage of hustle is important so our children develop a robust work ethic once they don’t have anything. Simply say no to entitlement mentality!

The Snug Path Pays Much less

Right here lies the paradox of FIRE: you escape the rat race, however you additionally lose the urgency that drives extraordinary entrepreneurial success. If you not want to become profitable, you’re much less inclined to chase each alternative or promote your enterprise for high greenback.

That’s not essentially unhealthy. It’s releasing. However to thrive as an entrepreneur with no revenue motive, it is advisable to be extraordinarily grasping, deeply mission-driven, or actually love your product. With out that inside fireplace, lengthy hours and relentless progress merely gained’t occur.

Inventive Longevity: FIRE’s Hidden Present

If FIRE makes you a foul entrepreneur, it may well additionally make you a longer-lasting one. As a result of I’m not burning out chasing income, Monetary Samurai has endured since 2009, a lifetime in web years. Many flashier websites scaled quick, burned sizzling, and disappeared when founders misplaced curiosity or advert {dollars} dried up.

My slower, steadier strategy could by no means produce a headline-grabbing exit, nevertheless it delivers one thing extra precious: endurance. I can maintain writing, podcasting, and fascinating for years as a result of I genuinely benefit from the work. Enjoyment, not maximization, is what retains a mission alive.

Monetary independence has made me a much less aggressive entrepreneur however a happier human. I deal with creativity and connection, writing when inspiration strikes and sharing concepts to spark dialog. That intrinsic motivation is tough to beat.

It additionally offers me time to set an instance for my children. I would like them to see the worth of curiosity and self-discipline, and if I can maintain this website operating till 2040, possibly I may even present a type of profession insurance coverage in the event that they battle after faculty.

For now, I’m content material to not maximize income as a result of we have already got sufficient. But when the day comes when my household wants me to earn extra, I’ll. That duty as a father by no means goes away, even when the urgency to chase {dollars} does.

What are your ideas on how being actually FIRE impacts an entrepreneur’s path? May it’s that once you not want cash to outlive, you’re really free to change into a higher entrepreneur as a result of you possibly can focus totally on creating the perfect product doable? And do you discover it unusual when a FIRE influencer asks their viewers for donations?

Subscribe To Monetary Samurai 

Choose up a replica of my USA TODAY nationwide bestseller, Millionaire Milestones: Easy Steps to Seven Figures. I’ve distilled over 30 years of economic expertise that will help you construct extra wealth than 94% of the inhabitants—and break away sooner.

Pay attention and subscribe to The Monetary Samurai podcast on Apple or Spotify. I interview consultants of their respective fields and talk about among the most attention-grabbing matters on this website. Your shares, scores, and opinions are appreciated.

To expedite your journey to monetary freedom, be a part of over 60,000 others and subscribe to the free Monetary Samurai publication. You can too get my posts in your e-mail inbox as quickly as they arrive out by signing up right here. My aim is that will help you obtain monetary freedom sooner, relatively than later.



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