Trying to enhance your LinkedIn strategy in 2025?
This might assist. LinkedIn has launched a brand new “Create on LinkedIn” mini-site, which features a vary of posting suggestions, finest practices, examples and extra.
And there’s a heap of information to soak up, which might make this a beneficial website to tag for reference as you go about constructing your LinkedIn presence.
The mini-site features a basic overview of the “why” of LinkedIn posting, together with hyperlinks to extra particular sections that concentrate on every aspect.

There’s a spread of posting suggestions, together with key fundamentals of partaking LinkedIn content material.

There’s additionally a bit targeted on video particularly, together with efficiency suggestions, notes on best size, and an summary of LinkedIn video specs.

Which is unquestionably price noting, as a result of video on LinkedIn has seen an enormous rise of late.
The platform lately reported that video watch time within the app rose 36% year-over-year, whereas video content material additionally generates 1.4x extra engagement than different codecs.
As such, this aspect, particularly, might be price trying out.
LinkedIn has additionally included hyperlinks to related LinkedIn Studying programs on easy methods to maximize your platform presence.
It’s a useful explainer, with a spread of pointers, which might assist you to get a greater deal with on the most recent finest practices. And even in case you’re assured that you recognize what you’re doing, there’s little doubt a few notes that you simply both hadn’t thought-about, or weren’t conscious of, so it most likely is price checking it out, even simply as a subliminal word for whenever you publish.
You may take a look at LinkedIn’s new “Create on LinkedIn mini-site right here.